The Ashfield survey identified some of the pre-requisites for successful meetings, conferences, and events for Healthcare Professionals. “HCPs don’t want to spend more than 3.2 days per event including travel time,” says Fabienne Wild, Ashfield Meetings & Events Client Relationship Director. “They would like to have direct access to the resources from the presentations, and they would appreciate an upgrade of the classic event format with discussions and interactive components.”
As a possible solution on the road to greater efficiency, Ashfield suggests the use of digital innovations for events that possess all the features needed for professional event planning of conferences and meetings. These include online registration, real-time schedule information, speaker and lecture content, interactive maps, floor plans, and seating charts as well as a chat feature for easier communication and networking with other attendees. You could also turn attendees’ attention to specific happenings or motivate them to try new things by sending them targeted messages with push notifications. According to a Deloitte survey, 86 percent of smartphone users check their phone within an hour of getting up. From the welcome message to the update of the schedule, attendees could stay informed about the latest news around the event via push notifications. Even streaming of sessions inside the app is possible.
And current event management tools, such as Meetingbox, can do much more. Conference, seminar, meeting, banquet, presentation or training – Meetingbox offers you support from concept creation to the day of the event, including activation of the attendees with a single data query, that is required at registration. The mobile event app solution of Meetingbox offers more than 50 features for the digitization of event processes. And it will make it easier for event planners to meet HCPs demand for more efficiency.
„Meetingbox can secure both a personalized attendee experience and a holistic optimization of all processes in the company“, comments Sebastian Seefried, Chief Marketing Officer at Meetingbox.
succevo GmbH
succevo GmbH is a globally acting company with a clear orientation: The development of solutions for the continuous automation and optimization of event processes. Highly qualified IT specialists and internationally experienced event professionals have joined forces to develop, implement and maintain software solutions for the complex challenges and processes in the field of event and participant management. The inspiration and benchmark are our own experiences from more than 30 years of successful event management for national and international brands in the area of BtoC and BtoB. The company is managed by CEO Mark Pearson with the support of Chairman and founder Jochen Seefried. succevo is headquartered in Tutzing on Lake Starnberg, with offices in Dubai, Sofia/Bulgaria and Bangalore/India.
June 2019 / Meetingbox
Contact: Lucas Franz
Traubinger Straße 41
D-82327 Tutzing
Tel.: +49 8158 90660-0
Fax: +49 8158 90660-10
eMail: lucas.franz@succevo.com
Internet: www.meetingbox.com
